Will Delta’s AI make flying less stressful?

AI TRAVEL

Will Delta’s AI make flying less stressful?

Delta Air Lines marked its 100th year with a high-profile keynote at CES, showcasing its plans for a more personalised and streamlined travel experience.

Held at the Sphere, the event featured appearances from stars like Viola Davis and Tom Brady, and included announcements ranging from new partnerships to advanced tech integrations.

Among the highlights:

• Delta has partnered with Uber, replacing Lyft as its official rideshare provider.

• SkyMiles members can now enjoy YouTube Premium for free on in-flight entertainment systems.

• Global free Wi-Fi is on track to roll out across Delta’s fleet by the end of 2024.

Passport? Sorted

The most anticipated reveal, however, was Delta Concierge, an AI-powered assistant within the Fly Delta app.

This tool aims to improve every step of the travel journey by offering personalised recommendations, real-time updates, and intuitive interaction.

Delta Concierge’s potential lies in its ability to tackle air travel's biggest pain points: uncertainty and inefficiency.

It also offers practical advice, such as recommending quicker transport options—like Joby’s air taxi in the future—for faster airport transfers.

Although some features remain speculative, Delta has a strong track record of delivering on its promises.

The airline’s 2022 pledge to provide fast, free Wi-Fi across its planes is nearly complete, with full implementation expected by year-end.

The company also reassures customers that privacy is a top priority, with data safeguarded and users required to opt into the service.

Delta’s CEO, Ed Bastian, has called the new technology a game-changer, and the rollout will begin in phases this year.

While advanced features may take time, Delta’s vision of using AI to make travel smoother and more intuitive could set a new standard for the industry.

Imagine booking an air taxi like an Uber. 2025 or 2035?