OPENAI
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ChatGPT users may soon start seeing ads in their chats, after OpenAI confirmed on Monday that it is now testing advertising on the platform.
These ads will show up as labelled “sponsored” links at the bottom of ChatGPT answers. OpenAI says they will not change the responses the chatbot gives.
For now, ads will only appear for people using the Free version of ChatGPT or the cheapest paid plan, the $8-per-month Go plan.
Users on Plus, Pro, Business, Enterprise, and Education plans will not see ads.
This means anyone who wants to fully avoid ads will need to pay at least $20 per month for ChatGPT Plus.
There is one exception: Free users will be able to opt out of ads, but only if they accept fewer free messages each day. Go users will not have an opt-out option.
Free and Go users will still have some control.
They can dismiss ads, leave feedback, turn off ad personalisation, stop ads from being based on past chats, and delete their ad data.
OpenAI says advertisers will only see overall numbers like views and clicks, not personal data or chat content.
Ads will not show up for everyone right away.
In brief:
OpenAI is testing sponsored ads in ChatGPT for Free and Go users.
Paid users won’t see ads, and Free users can only opt out by giving up daily messages.
Sensitive topics and under-18 accounts will not be included during testing.
Not your health chats though
OpenAI says some users and topics will be excluded, including anyone under 18 and chats about sensitive areas like health, mental health, or politics.
Since this is still a test, many users may not see ads immediately.
The move follows weeks of rumours about OpenAI adding ads.
It also comes after competitor Anthropic referenced the idea in a Super Bowl commercial, suggesting AI conversations should not include advertising.
OpenAI CEO Sam Altman criticised the ad as misleading, and Anthropic later changed its wording to make it less direct.
Just what I want, more ads in my life. - MV