ADOBE
From prompt to polished
Adobe has introduced Firefly AI Assistant, a new tool inside the Firefly app that lets creators explain what they want in everyday language.
The assistant then handles multi-step tasks across Adobe apps like Photoshop, Premiere, Lightroom, Illustrator, Express, and Firefly.
The idea is to make creative work quicker and easier by bringing several tools into one chat-style interface, while still leaving the final creative control to the user.
Adobe says the assistant can manage workflows, remember context between sessions, and support both casual users and professionals.
It can also use built-in creative skills, learn a creator’s preferences over time, understand the assets being worked on, and help speed up feedback and review through Frame.io.
Adobe also plans to make these features available through third-party AI tools, including Anthropic’s Claude.
A few key points:
Firefly AI Assistant is expected to enter public beta in the coming weeks.
Adobe is positioning Firefly as a central place for AI-powered creative work across its apps.
The latest updates are focused on giving creators more speed, more control, and more choice in one platform.
Adobe wants the lot
Alongside the assistant, Adobe has also expanded Firefly’s video and image editing tools.
New video features include audio clean-up, colour controls, and Adobe Stock access inside Firefly Video Editor.
For images, new tools like Precision Flow and AI Markup are meant to give creators more control over edits and variations.
Adobe has also added more partner models to Firefly, including Kling 3.0 and Kling 3.0 Omni, bringing the total number of models on the platform to more than 30.
Adobe looked at messy creative workflows and said absolutely not. Gotta fix. - MG