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- Apple is going all in on AI
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Introduced by The Economist in 1986 as a lighthearted guide, the Big Mac Index compares the price of a Big Mac in different countries to measure the purchasing power parity between different currencies. It has since become a go-to measure for comparing currencies.
TODAY:
Apple goes hard in the chip wars, investors are happy.
AI afterlife communication is more common than you think.
Around the web: Microsoft's Xbox division closes four studios, including Arkane Austin and Tango Gameworks.
HubSpot is giving you a free guide on AI content creation!
APPLE
Apple is making AI moves behind the scenes and taking a bold step forward with Project ACDC (Apple Chips in Data Center) - its plan to develop specialised AI chips for data centre servers.
This marks a significant shift as Apple moves from designing chips primarily for consumer devices like iPhones and Macs to boosting its server capabilities to better support upcoming artificial intelligence applications.
The primary role of Apple's new server chips will be to run AI models, although we are still none the wiser about what this will look like for us consumers.
This strategic focus allows Apple to carve out a niche that complements its existing strengths in hardware design, differing from companies like Nvidia that dominate AI model training.
Here’s what you should know:
Apple's initiative to develop AI-specific chips for its servers aims to enhance its AI model handling capabilities.
The new chips are expected to improve inference tasks, distinguishing Apple's approach to AI technologies.
With tech peers rapidly advancing in AI, Apple is gearing up to reveal substantial AI developments, likely at its upcoming Worldwide Developer Conference.
With intense AI competition from tech giants like Microsoft and Meta, who have heavily invested in AI following the success of platforms like OpenAI's ChatGPT, Apple's chip initiative is a crucial move to maintain its competitive edge.
Siri sure needs that upgrade
The company's commitment to AI innovation is also a response to growing investor demands for Apple to show progress in this area.
This move aims to optimise AI processes on its platforms, enhancing performance and efficiency.
Additionally, Apple seeks to achieve greater autonomy over the technologies it uses, solidifying its position in the AI-driven future.
This whole AI server chip thing sounds fancy, but all I really want is for Siri to finally understand the difference between "play music" and "blast heavy metal."
Will Apple win the AI race? |
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On This Day
8th May 1886 - Dr. John Pemberton sells the first glass of Coca-Cola in Atlanta, Georgia. This beverage, initially intended as a medicinal tonic, would go on to become the most popular soft drink in the world.
Tool of the Week
Heyreach is a unique LinkedIn tool, enabling scalable multi-account management for expansive outreach campaigns. It allows simultaneous use of multiple accounts, automates smart sequences, and centralises communications into one inbox for efficient lead management and engagement.
WEIRD AI
Ana Schultz, a 25-year-old mother from Rock Falls, Illinois, turns to AI for a touch of solace when she misses her late husband, Kyle.
She uses Snapchat's My AI to ask Kyle's digital likeness for cooking tips, keeping his memory alive in her daily life.
This trend of using technology to connect with past loved ones isn't new, but has gained momentum with advancements in AI.
Here are some key points to consider:
AI can help maintain a connection with lost loved ones, offering comfort during tough times.
Using AI to recreate someone’s voice or appearance raises important issues about privacy and potential misuse.
There's an ongoing discussion about whether this technology supports or disrupts the natural grieving process.
Services like ElevenLabs allow users to clone voices of deceased relatives, and tools like ChatGPT provide conversations that mimic a loved one's tone and style.
For example, a man in Alabama used a short video to preserve his father’s voice through AI, creating a deeply personal memorial for his family.
Creepy or comforting?
However, the use of such technology isn't without its controversies.
The authenticity of recreating someone digitally is a complex issue, stirring debates about ethical use and data privacy.
Moreover, platforms like Replika and HereAfter AI enable interactions with AI representations of the deceased, blurring the line between memory and reality.
As technology integrates deeper into personal experiences, it brings both solace and ethical challenges.
Balancing these benefits with respect for the departed is crucial in responsibly navigating this digital terrain.
AI is gonna steal our identities after we die, it seems.
Mindstream Picks
China's new Long March 6C rocket successfully launches, inserting four satellites, including the experimental Neptune-1, into orbit on its maiden flight.
Collapsed exchange FTX anticipates repaying customers fully, projecting a $16.3 billion fund post-asset sales to cover $11 billion in debts.
Nintendo confirms the unveiling of the next-generation Switch console will take place before April 2025 alongside its end-of-year financials announcement.
Apple unveils third-generation Apple Pencil with enhanced features and Find My support at its "Let Loose" iPad event, available for $129.
Don’t Miss - Microsoft's Xbox division is closing four game studios, including Arkane Austin, Tango Gameworks, Alpha Dog Games, and Roundhouse Games, in a shift to focus on "high-impact titles." Arkane Austin, known for games like Dishonoured and the less successful Redfall, will be shut down, while Arkane Lyon will continue, focusing on a Marvel's Blade adaptation. Tango Gameworks, the creator of The Evil Within series and more recent titles like Hi-Fi Rush and Ghostwire: Tokyo, will also close alongside the other studios.
AI Art
Our Image of the Day
Artwork submitted by Mindstream reader Hackbarth “Steampunk airship inside a hurricane”
Daily Image Prompt
Abstract modern art
We get a lot of submissions, but we do look at every single one! So please don’t hesitate to send us your art.
Yesterday’s Poll
“Is AI going to help or hinder renewables?”
Help! 69% ✅
Hinder! 31%
Reader’s Opinions
“We need the processing power of AI to figure out how to become sustainable faster. Prior rates of developing more sustainable infrastructure(s) were clearly Not getting the job done fast enough.”- jon@sideh
“It probably won't help a lot. The question is, can AI protect the grid from sabotage?”- carl_d
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