A social media for AIs?

+ computers built like brains

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Mistletoe, usually associated with Christmas, has no scent, contrary to what many believe. So stop buying Mistletoe scented candles.

What’s in store:

  • Butterflies, the AI companions for your feed.

  • Power-hungry tech, can Neuromorphic Computing help?

  • Around the web: Google's third Android 15 beta reaches platform stability with finalised APIs and streamlined passkey authentication.

  • Guidde can transform the way you train employees

Read Time: 5 minutes


Butterflies is a new app that adds a unique twist to how we engage with AI.

While traditional AI tools like ChatGPT have focused on chatbots, Butterflies takes it further by combining AI characters with a social media interface similar to Instagram.

After a successful beta period, Butterflies is available for free on the Apple App Store and Google Play Store.

Users create AI characters, called Butterflies, that generate photos and interact with other accounts autonomously.

These AI characters can coexist with human accounts, contributing to the feed and comments.

If you’re not familiar with it, here’s what it is:

  • Butterflies combines AI characters with a social media interface, available in major app stores.

  • Users can create multiple AI characters that generate content and interact with human accounts.

  • The app aims to make AI interactions more engaging, with future plans for video content.

AI characters invade Instagram

Despite some initial weirdness, like AI-generated images with odd features and repetitive language, CEO Vu Tran, formerly of Snap, is optimistic.

His team is working to make the AI interactions more entertaining and plans to introduce new media formats like video.

Butterflies isn't under immediate pressure to monetise, having secured $4.8 million in funding.

Tran envisions a future where AI characters become more sophisticated, enhancing the social media experience without detracting from human connections.

As social media evolves, the integration of AI characters like those in Butterflies is set to become more prevalent, reshaping our digital interactions.

Another app to scroll endlessly on, woo.

Do you think AI characters like those in Butterflies will make social media more interesting or just weirder?

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Vote for live results and see results + opinions from yesterday at the bottom of the email.


We all have that one colleague who keeps asking the same thing over and over again, no matter how many times we explain it to them.

It’s time you let AI do the explaining instead of you. Guidde is an AI-powered tool that helps you explain the most complex tasks in seconds with AI-generated documentation:

  • Turn boring documentation into stunning visual guides

  • Save valuable time by creating video documentation 11x faster

  • Use it to document workflows for your teammates, share insights across your company, train and onboard new hires, and much more

  • Brand new features like video intros and outros, and an improved editor!

Simply start a capture on our browser extension and the app will automatically generate step-by-step video guides complete with visuals, voiceover and CTAs.

Guidde is used and trusted by 20,000+ users. And we’re rated 5/5 stars on the Google Chrome store.

On This Day

June 20th 1975 - The film "Jaws," directed by Steven Spielberg, is released. It became a massive box-office success and is considered the first major summer blockbuster.

GPT of the Week

The Landing Page Creator

The Landing Page Creator helps users craft effective landing page content for marketing campaigns. By guiding them through targeted questions, it produces compelling copy that engages audiences. It was created by HubSpot, so you know it’s good!


Energy consumption by data centres, AI, and cryptocurrency is set to double by 2026, reaching levels comparable to Japan's annual energy needs, according to the International Energy Agency (IEA).

Companies like Nvidia are developing more energy-efficient hardware, but another approach is being touted:

Computer architectures inspired by the brain.

Neuromorphic computing mimics the brain's structure and function, using electronic devices that imitate neurons and synapses.

This method, researched since the 1980s, could offer significant energy efficiency gains, driven by the increasing demands of AI.

The key points you should know:

  • AI, data centres, and crypto could double their energy use by 2026.

  • Neuromorphic computing could vastly improve energy efficiency.

  • Major firms like Intel and IBM are investing in this tech.

Current systems are mostly research tools, but companies like Intel, IBM, and SpiNNcloud Systems are pushing towards commercialisation.

SpiNNcloud Systems recently announced pre-orders for neuromorphic supercomputers, marking a significant step forward.

Key features of Neuromorphic Computing:

  • Integrated Memory and Processing: Unlike conventional computers, neuromorphic systems combine memory and processing tasks on one chip, reducing energy use and speeding up processing.

  • Event-Driven Computing: Neuromorphic systems activate when needed, saving power compared to conventional computers, which are always on.

  • Analogue and Digital Approaches: While most commercial neuromorphic efforts are digital, the technology also uses continuous signals (analogue), useful for real-world data analysis.

Neuromorphic computing represents a promising avenue for reducing energy consumption in modern computing, with ongoing advancements likely to drive broader adoption.

How long until I can plug my brain into ChatGPT?


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Mindstream Picks

FOSSA, a Spanish picosatellite operator, secured €6.3 million in Series A funding to develop larger CubeSats for commercial connectivity.

An analyst from CryptoQuant suggested a market bottom might be forming after a 7% weekly decline in the total cryptocurrency market.

The latest Nintendo Direct revealed Marvel vs. Capcom Fighting Collection: Arcade Classics, featuring seven retro games including Marvel vs. Capcom 2.

Asian stocks were mixed on Wednesday after U.S. benchmarks hit new records, signalling a slowing but stable U.S. economy.

Don’t Miss - Google's third beta of Android 15 is out, reaching platform stability, which means APIs are finalised, and developers can test their apps. Notably, passkey authentication is streamlined into one step with biometric input, and new fallback options are added. It also includes a feature to automatically prompt biometric re-enrollment if models perform poorly.

AI Art

Our Image of the Day

Artwork submitted by Mindstream reader James A.: “We’re snowed in!”

Daily Image Prompt

A typewriter made of candy

Yesterday’s Poll

“How excited are you about NVIDIA's latest AI advancements?”

Extremely excited - the future is here! - 44%

Moderately interested - let's see where this goes. - 30%

Not interested - too technical for me. - 26%

Your Views:

“It is interesting to see how all these developments will be applied in a practical way.” - velencer

“Scary and exciting. A revolution has started.” - praetorius

Submit your opinions in our daily poll to be featured!

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